Today online marketing is booming. This is mainly due to significantly increased number of people accessing the internet now and then. Conducting campaigns, email marketing, SEO along with social media among other things are today’s hot cakes.
To achieve a rather big audience there are very elaborate tools for marketing you products and services. Some of these tools have been in play for several years others are new but they really do a good job. These tool include:
Project Management Tools
Mavenlink. Mavenlink has a very good approach when it comes to management of projects. It ensures good tracking, sending and receiving of files tracking the time and expenses. It is an all-round tool, it even integrates Google Apps hence is a very flexible marketing avenue. Once you are familiar with it, it is a good tool for digital marketing.
Basecamp. This tool has been in existence for a while. It enables tracking of your time and expenses.it also offers a good client based management system which allow file sharing and conversations.
Trello. It is a really good tool for an individual project management. It organizes your projects on a board and creates a task list on a card that outlines the attributes of the tasks selected. It a really easy tool to use.
Search Engine Optimization
Moz. This is a SEO tool that very easy to use and navigate. Easy access to keywords and comparing their performance is achieved. Easy comparison can be achieved between each keyword. Information concerning which search engines are sending traffic to a site can be realized. This tool has a very good visual layout that allows good management through its dashboard feature.
Dropbox. It is a good tool that fully harmonizes files in one place. It makes the internet behave like a server, allowing all people interested in the information stored to access information from wherever they are located.
Google Drive. This is one of the best tool used in online marketing. It provides a free storage space of 15 GB that allows consistent storage and updates of spreadsheets. It also does not limit the number of users at all as compared to Dropbox. By simply clicking the upload button the document is shared to all members of a marketing team.
Social Media Management
HootSuite. It makes managing of multiple social media for several clients. By utilizing its scheduling feature, posts are scheduled to a specific date and time. Managing is made easier by simply using HootSuite’s streams.
TweetDeck. This tool allows an easy management of both twitter and Facebook from the dashboard. It is a limited tool that does not integrate Google+ and LinkedIn.
Visual Content Tools
Piktochart. This tool enable marketer to create wonderful graphic portrait of their product. It provides storage hence ensuring storage for clients who require changes.
Prezi. This internet marketing tools runs on the cloud and produces really cool representations of products. It is good for creating out-of-the-box portraits.
Flexadex. It provides a safe database of keeping clients contact information hence easy retrieval.
Passpack. Helps to store passwords of blog, social media among others to avoid frustration when forgotten.
Evernote. This internet marketing tools enables notes keeping with images, web links and even voice-mails.
Other main tools involve: Google Alerts. Google Analytics, Google Calendar, Google Business Apps and Google insights. They help maintain a very organized and easy access of information.